AI Insights · Timothy · March 2022
Top 5 Fast Food and Fast Casual Restaurants Apps Performance in New Zealand, Q1 2022
In Q1 2022, the top fast food and fast casual restaurant apps in New Zealand showed varied performance in weekly downloads and active users. McDonald’s and KFC saw the highest engagement, while other apps like Burger King, Domino's, and Pizza Hut also had notable trends.
In Q1 2022, the performance of the top fast food and fast casual restaurant apps in New Zealand showed varied trends in weekly downloads and active users. The data, sourced from Sensor Tower, provides insights into the market engagement for McDonald’s - Non-US, KFC New Zealand, Burger King NZ, Domino's NZ, and Pizza Hut New Zealand.
McDonald’s - Non-US saw fluctuating weekly downloads, peaking at approximately 6.9K in mid-March. Despite the fluctuations, the app maintained a strong user base with weekly active users ranging from 104.8K to 123K throughout the quarter.
KFC New Zealand experienced a significant spike in downloads in late January, reaching around 7.2K. The weekly active users rose from 26.3K to 37.9K, indicating a growing user engagement over the quarter.
Domino's NZ saw a steady increase in weekly downloads, peaking at 2K in the middle of March. The weekly active users showed a slight upward trend, hovering between 7K and 7.8K.
Pizza Hut New Zealand maintained a consistent download rate, with a peak of 1.7K in mid-March.
Lastly, Burger King NZ had relatively lower downloads compared to its competitors, peaking at 2.3K in late December.
For more insights and detailed data, visit Sensor Tower.
